Meet the People Who Are Driven to Be More.

Rachel Cobb

SVP, Strategy & Planning

Past brands:
Pop Tarts, Froot Loops, Frosted Flakes, Disney Parks, Motel 6, Fruit of the Loom, UnitedHealthcare, Meineke, Crescent Communities

Charlotte Ballet, Novant Health Foundation, Alexander Youth Network

What I love about what I do:
Helping shape brand stories that allow them to connect with consumers in meaningful ways

What I love about Mythic:
Hip-hop Fridays, the view of the Knights' stadium, and the opportunity to solve big problems with some of the smartest, most fun people I've met

The best things in life are:
Mexican food, café au laits, family, Jane Austen (with or without the zombies), bourbon and smart thinking of any kind. Not in that order.