The American Advertising Awards is the biggest event in the Charlotte advertising community, and quite possibly the one time a year you can catch us dressed to the nines. Mythic cleaned up at this year's awards show, picking up the coveted black triangles for their work for UnitedHealthcare, Crescent Communities properties Palmetto Bluff and Music Row, and for the branding of the 2015 Charlotte American Advertising Awards.
Mythic won Judge’s Pick for UnitedHealthcare ‘Man with the Plan’ TV Campaign and two Golds – one for the 2015 AAAwards: Become the Chosen in the Cross-Platform: Integrated Campaign – Industry Self-Promotion category and another for Palmetto Bluff’s online magazine in the Online / Interactive: Syndicated Digital Publication category. The agency also scored three Silvers – in the Film, Video & Sound: Television – Single Spot, Television – National Campaign, and Elements of Advertising: Still Photography categories.
The American Advertising Awards is an awards competition that runs at the local, district and national level. Mythic was responsible for rebranding the local awards show in 2015 with a new look and feel, logo and run of show, and these elements continue to be integrated into the shows today.