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The Swirl: May 22, 2017

In this edition: yoga, men in pink, and Play-Doh creations.

The Swirl: May 15, 2017

In this edition: consumers, millennial parents, and the new retiree.

The Swirl: May 8, 2017

In this edition: maternal instincts, mom-inspired tats and swearing like a mother.

The Swirl: May 1, 2017

In this edition: beers aimed to unite, the perfect ingredients for family bonding, and the just upgrade you've been looking for.

The Swirl: April 24, 2017

In this edition: powerful photos, monsters, and home buying.

The Swirl: April 17, 2017

In this edition: burritos, burgers and bacon.

The Swirl: April 10, 2017

A summary of topics covered in "The Swirl" for the week of April 10, 2017

The Swirl: April 3, 2017

In this home run edition: a new fast food marketing play, April Fool’s fun and flying high.

The Swirl: March 27, 2017

In this edition: a movie remake feat. pizza, some home inspo, and a tear jerker.

The Swirl: March 20, 2017

In this edition: a cute-ish PSA, gettin' silly and the newest flagship store.

The Swirl: March 6, 2017

March forth with this edition: hangry scaries, a new social initiative, and the ultimate ad competition.

The Swirl: March 13, 2017

In this edition: a star-studded PSA, Y and Z.

The Swirl: February 27, 2017

In this edition: the power of car tech, Oscar debuts, and a fun mashup.

The Swirl: February 20, 2017

In this edition: letting go, unexpected playlists, and making history.

The Swirl: February 13, 2017

In this edition: genius preroll, all the za, and a new Alexa tool.

The Swirl: February 6, 2017

In this edition: Super Bowl LI's top ads.

The Swirl: January 30, 2017

In case you were wondering, this is the 50th edition of the Swirl. It’s a big day - we’re getting older and smarter each week. Celebrate by reading with us. What to expect: taxes, rediscovering passions, and our favorite finger food.

The Swirl: January 23, 2017

In this edition: the grocery store of the future, fresh foods, and the new role model.

The Swirl: January 16, 2017

In this edition: strength in being soft, clean foods and the hottest new TV show (literally).

The Swirl: January 9, 2017

To kick it off with a great start: we’ve got a new guest Swirler, the tale of the farmer, the end of an era, and the newest wearable.

The Swirl: December 19, 2016

A summary of topics covered in "The Swirl" for the week of December 19, 2016

The Swirl: December 12, 2016

In this edition: new names, gifts of chocolate, and an eye-opening PSA.

The Swirl: December 5, 2016

In this edition: the new choice of soda, handwritten presents, and Christmas carols.

The Swirl: November 21, 2016

In this edition: the price on friendship, the price of poverty, and hooking Grandma up.

The Swirl: November 14, 2016

In this edition: breaking the edition,

The Swirl: October 31, 2016

In this edition: ghosting, a new studio, and more holidays.

The Swirl: November 7, 2016

In this edition: a not-so-perfect family gathering, a guest Swirler back at it again, and the perfect fruit.

The Swirl: October 24, 2016

In this edition: babies, jobs, and a stratastic recap.

The Swirl: October 17, 2016

This week we’ve got a guest Swirler in the house. Meet Anthony Sancibrian, Account Supervisor. As an avid pop culture aficionado, he’s serving up his take on the latest craze on the World Wide Web. In typical Swirl fashion though, we’ve also got recognizing real love, finding the light at the end of the tunnel, and being your own boss.

The Swirl: October 10, 2016

In this edition: good smells in the bathroom, the new phone on the block and the right body soap for you.

The Swirl: October 3, 2016

In this edition: the return of a giant, a new phone, and a new candidate.

The Swirl: September 26, 2016

In this edition: an amazing art installation, a crazy home in the desert, and a congratulatory message.

The Swirl: September 19, 2016

In this edition: paying your friends back, wearing Uggs around the house, and fangirling over a boy(cott) band.

The Swirl: September 12, 2016

In this edition: a new drinking game, NFL hype, and a new man on the street.

The Swirl: September 6, 2016

In this edition: a new minivan on the street, everyone’s favorite tiny mints, and the greatest athlete ever.

The Swirl: August 29, 2016

In this edition: life in a day, the first day of school, and some breaking news.

The Swirl: August 22, 2016

In this edition: the science beyond clothes, the truth about faucets, and a really tall tale.

The Swirl: August 15, 2016

In this edition: jingles, kids and politics.

The Swirl: August 8, 2016

In this edition: celeb turned ad man, DIY on steroids, and the world before Instagram.

The Swirl: August 1, 2016

After you've read The Swirl, our vote is that you go soak up the sun. But maybe after this edition, you’ll want to go for a run. What we’re serving up: baby athletes, a new athletic movement, and fabletics. We’re sensing a theme.

The Swirl: July 18, 2016

Happy Monday! We hope everyone got their Pokemon catches in over the weekend, because it's now time to Swirl. In this edition: everything Pikachu, winning gold, and some awesome superhumans.

The Swirl: July 25, 2016

In this edition: kids killin’ the game, coffee keepin’ us going, and the internet steppin' up our drink game.

The Swirl: July 11, 2016

What we’re serving up in this edition: the lumberjack look, everybody loves beer, and the newest Chipotle gig.

The Swirl: July 5, 2016

Still feeling those fireworks from last night? We are too. Recover with this edition where we’re reinventing patriotism, celebrating anniversaries, and getting a sneak peek of what’s to come in Rio.

The Swirl: June 20, 2016

It’s officially summer. Which means it’s also the longest day in the entire year, so go out and do something fun. In this edition: the best from Dad’s Day, a little politics, and a preview from the award show across the pond.

The Swirl: June 27, 2016

In this edition: some art history, pursuing dreams, and a lot of innovation

The Swirl: June 13, 2016

In this edition: cake, cake, cake, making a difference, and donuts for the win.

The Swirl: June 6, 2016

In this edition: when things go right, finding your dream home, and real life emojis (kind of).

The Swirl: May 31, 2016

In this edition: a shoebox, a viral laugh, and an excuse to live somewhere else.

The Swirl: May 16, 2016

In this edition: a social makeover, some taco business, and GE’s new ad.

The Swirl: May 23, 2016

In this edition: the millennial stereotype, stock photos that aren’t cheesy, and did someone say butter?

The Swirl: May 9, 2016

In this edition: Mother’s Day marketing, Lego’s newest addition, and tackling traditional ads.

The Swirl: May 2, 2016

Funday, as in Swirl day. In this edition: a gender shift, new approaches to health and fitness, and the newest version of Goldilocks. 

The Swirl: April 25, 2016

Yes, the Monday scaries are back. In this edition: timing, more timing, and rethinking demographics. Ready, set, go.

The Swirl: April 18, 2016

In this edition: uncovering truths, something about watermelon, and the power of zero–click ordering.

The Swirl: April 11, 2016

In this edition: the data scaries, social trends on the screen, and influencin'.

The Swirl: April 4, 2016

In this edition: April foolery, adulting, and some social updates.

The Swirl: March 28, 2016

In this edition: real talk about athleisure, continuous innovation, and what is up with geotargeting.

The Swirl: March 21, 2016

In this edition: mobile expectations, some SXSW craziness, and how to handle big data.

The Swirl: March 14, 2016

In this edition: the end of an era, kids and their iPads, and girl power.

The Swirl: March 7, 2016

In this edition: curing the mobile addiction, pretty pictures galore, and life after millennials.

Mythic takes home six American Advertising Awards

The American Advertising Awards is the biggest event in the Charlotte advertising community, and quite possibly the one time a year you can catch us dressed to the nines. Mythic…

The Swirl: February 29, 2016

In this special Leap Day edition: defining brands, humor that knocks us to our knees, and a glimpse at the future of things.

The Swirl: February 22, 2016

What to expect: the mobile craze, breaking real-time, and the social balancing act. Let's go.

The Swirl: February 15, 2016

In this edition: the truth about millennials, cultural trends, and the Twitter bird, too. Plus - how you can get more creative... and no, we don't mean grow a beard.

How well does your agency actually know you?

Does your advertising agency really understand you? I don't mean understanding your customers. Or even your product lines. I mean do they understand the challenges you face in your role…

Banks Don't "Totally Suck" Anymore

Banking, banking, banking; what do consumers really think and what do they need? Social media provides a bevy of insight to consumer perceptions around their banks and financial matters. The…

Boomers Love to Kayak

It's no marketing secret that Boomers are a sizable audience. We get it… there are 111 million 50+ consumers with more than $3.2 trillion in income: this is not a…

The Swirl: February 1, 2016

Introducing "The Swirl," a mix of insights, trends and really cool things we find each week – delivered right to your inbox before you've even had your morning coffee.

The Swirl: February 8, 2016

What to expect in this edition: Super Bowl picks, work inspiration, a crazy rebrand, and extra cool stuff to help you be the best work pro you can be. Let's do this.